On This Day 23/03/1987 The Cult

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On this day, 23 March 1987, rock band The Cult played Cardiff’s St David’s Hall on their Electric tour.

Formed in Bradford in 1983. Before settling on their current name in January 1984, the band performed under the name Death Cult, which was an evolution of the name of lead vocalist Ian Astbury's previous band Southern Death Cult.

They gained a dedicated following in the United Kingdom in the mid-1980s as a post-punk and gothic rock band, with singles such as "She Sells Sanctuary", before breaking into the mainstream in the United States in the late 1980s establishing themselves as a hard rock band with singles such as "Love Removal Machine".

Since its initial formation in 1983, the band have had various line-ups; the longest-serving members are Astbury and guitarist Billy Duffy, who are also the band's two main songwriters.

The band's third studio album, Electric (1987), launched them to new heights of success, also peaking at No. 4 in the UK and charting highly in other territories, and spawned the hit singles "Love Removal Machine", "Lil' Devil" and "Wild Flower".

On that album, the Cult supplemented their post-punk sound with hard rock; the polish on this new sound was facilitated by producer Rick Rubin. After moving to Los Angeles, where the band has been based for the remainder of their career,